Privacy Policy
Effective Date: September 2023
Last Updated: July 2025
Vigor Nutrition (“we,” “our,” “us”) is committed to protecting your privacy and handling your personal information responsibly. This Privacy Policy explains how we collect, use, disclose, and protect your information when you visit our website at vigornutrition.com or use our services.
1. Data Controller
Vigor Nutrition is the primary data controller responsible for your personal information.
If you are a resident of the European Economic Area (EEA), the United Kingdom, or California, this means we decide how and why your personal data is processed.
If you have any questions about this Privacy Policy, you may contact us using the details in Section 12.
2. Information We Collect
We may collect the following categories of information:
- Identifiers: Name, email address, postal address, phone number.
- Account Information: Login credentials, account preferences.
- Transaction Data: Payment card details (processed securely by third-party providers), purchase history.
- Technical Information: IP address, device type, browser type, operating system, cookies, and usage data.
- Sensitive Information: Only if voluntarily provided (e.g., health or dietary data for personalized nutrition plans).
- Children’s Data: We do not knowingly collect data from children under 13 (U.S.) or 16 (EEA/UK). If we learn that we have inadvertently collected such data, we will delete it promptly.
3. Legal Bases for Processing
We process your personal data based on:
- Consent (when you opt in to marketing or provide sensitive health data).
- Contractual necessity (to provide purchased services).
- Legitimate interest (e.g., improving our services, fraud prevention).
- Legal obligations (e.g., complying with regulatory requirements).
4. How We Use Your Information
We may use your information to:
- Provide and manage services you request.
- Process payments and deliver orders.
- Personalize nutrition plans.
- Communicate with you (including sending updates, offers, and promotions if you opt in).
- Improve website performance and user experience.
- Detect, investigate, and prevent fraud or other illegal activities.
- Comply with legal and regulatory obligations.
5. Data Retention
We retain your personal information only for as long as necessary to fulfill the purposes described in this policy or as required by law:
- Account data: Retained for up to 24 months after account closure.
- Transaction data: Retained for up to 7 years to comply with tax and accounting laws.
- Marketing data: Retained until you opt out or request deletion.
6. Sharing Your Information
We do not sell your personal information.
We may share data with:
- Service Providers: Payment processors, IT providers, analytics tools, email delivery services.
- Legal Authorities: When required to comply with laws, regulations, or valid legal requests.
- Business Transfers: If our business is sold, merged, or reorganized.
A list of our core third-party partners and their purposes is available upon request.
7. Automated Decision-Making & Profiling
We may use automated tools to tailor recommendations or marketing messages. These processes do not produce legal effects or similarly significant impacts on you.
You may opt out of profiling at any time by contacting us.
8. Your Rights
Depending on where you live, you may have the right to:
- Access your personal data.
- Request correction or deletion.
- Restrict or object to processing.
- Receive a copy of your data (data portability).
- Withdraw consent (where applicable).
- File a complaint with your local data protection authority.
How to submit a request:
Send an email to privacy@vigornutrition.com with “Privacy Request” in the subject line. We will verify your identity and respond within 30 days (45 days for CCPA).
9. Security Measures
We implement technical and organizational safeguards to protect your information, including encryption, secure servers, and access controls.
In the event of a data breach, we will notify affected individuals and relevant authorities in accordance with applicable laws.
10. Children’s Privacy
Our services are not intended for children under 13 in the U.S. (16 in the EEA/UK). Parents or guardians who believe their child has provided personal data should contact us to request deletion.
11. Changes to This Policy
We may update this Privacy Policy from time to time. If we make material changes, we will:
- Update the “Last Updated” date.
- Notify you by email or through a prominent website notice before changes take effect.
12. Contact Us
Vigor Nutrition
New Towne Mall, Suite 112
400 Mill Avenue SE
New Philadelphia, OH 44663
Email: privacy@vigornutrition.com